There are few things in life I like more than a good party.
If you’re subscribed to my list, you’ll probably already know that.
Last weekend, we had our long-awaited housewarming party. We’d planned it to be a pretty big celebration, because our poor friends have spent the last 18 months having to listen to various tales of woe, as one house after another fell through.
The invites went out about three weeks ago, and we’ve been slowly planning the food, layout and general vibe of the do.
By Saturday afternoon, the breakables were safely stored, the disco ball was out and the decks were ready.
We were all set to go.
People started arriving around 8ish, and by 10 pm, the ‘dancefloor’ was filling up. The beats were pumping and the ball was spinning. The kitchen was the hub of the action, though – people always gravitate towards the kitchen, don’t they?
The party ran its course and I loved it. But always, ALWAYS my favourite part of the night is when the bulk of the guests go and you’re left with the usual suspects – your nearest and dearest.
That’s when the party really gets going for me. I don’t have to worry about catering, I’m happy that everyone had a decent time, and that’s when I can let my hair down and have a good old laugh.
It’s just the last men left standing – the people you know through and through. It’s at times like these that you remember why you’re such good mates. You share a sense of humour, views and opinions and it’s usually on these occasions, late and well-oiled, that friendships come into their own.
We laughed so hard my face was aching and my eyes were streaming. Ask me what we laughed about and I couldn’t tell you now, but I know that at the time it was hilarious.
These are the good times, the special times. The times that bond you. Yes, you see your friends on an everyday basis, do coffees and lunches and normal stuff. You help each other through the trials of life.
But you get the best out of people when they’re completely relaxed.
And that’s my aim in writing to you. I want you to know me as much as possible, so you feel comfortable with me.
The best relationships are based on honest and open communication.
Do YOU have that with YOUR customers?
Does your marketing show your prospects EXACTLY who you are?
Does it help you get the best out of the connection?
If not, read my report on how to find a copywriter who can do that for you.